Vindicia, the leading provider of digital marketing and selling automation, today announced two new Force.com applications:
CashBox Reporting for Salesforce
CashBox for Salesforce
The integration with Salesforce.com offers digital businesses greater insights into their subscribers, enhanced revenue capture and operational efficiencies.
Gene Hoffman, Vindicia’s CEO, says marketing, sales and customer support teams increasingly need to streamline their customer data in a single environment. “In this way all aspects of a customer’s data can be used to extend the lifetime of that relationship. And long customer relationships are the cornerstone to profitable digital businesses,” says Hoffman.
“Leveraging the combined Salesforce and Vindicia data will prove a powerful weapon for all marketers, especially as they launch and track new campaigns,” he says.
Pricing and availability
CashBox Reporting for Salesforce is free for all Vindicia’s current CashBox customers and is available today for download through the AppExchange. CashBox for Salesforce will be available later this summer.