Infogroup, the leading provider of targeted high-value sales and marketing data, today announced that its OneSource division has integrated the UK version of its award winning customised prospecting solution, iSell, with the leading CRM solution Salesforce.com.
iSell UK for Salesforce enables sales professionals to easily gather relevant business information and sales triggers for their accounts within a single system, reducing the time and therefore cost of selling.
iSell delivers account and contact information taken from a range of best-of-breed content sources as well as from social media and websites. It identifies triggers that alert sales professionals when to call and what to discuss with their most valuable prospects. Now sales professionals can track their ideal targets based on their profile but from within the Salesforce.com environment.
“iSell UK for Salesforce.com is a revolutionary tool for selling,” said Phil Garlick, President of OneSource. “Salespeople using iSell UK will be the first to respond to potential sales opportunities in the marketplace. By presenting iSell and its trigger technology right within Salesforce.com, we allow them to respond quickly and effectively by utilising all of the information in their CRM to conduct the most compelling follow-up.”
iSell is powered by OneSource’s LiveContent Platform, which combines information from more than 50 premium content suppliers and thousands of information feeds including social media sources such as LinkedIn.