Readsoft, a global provider of software solution for back office process automation, has appointed Mark Wilkinson as UK Head of Sales to further grow the company’s market share. Mark brings a wealth of high level expertise to the role with more than 20 years’ experience in hardware, software and service sales within enterprise solutions, both in the UK and internationally.
Leading the ReadSoft UK sales team, Mark will be responsible for developing strategy and driving rapid revenue growth of ReadSoft’s software solutions. With an impressive track record for major sales wins in previous roles and specialisation in the areas of HR and finance, Mark is ideally placed to drive the company’s software solutions and present the clear financial and efficiency benefits of process automation to businesses.
Mark has led new business sales teams across UK and EMEA handling multi-million pound accounts and dealing with major corporate businesses including Tesco, Vodafone and Habitat, across a number of senior sales roles for software companies. His experience covers companies in finance, distribution, engineering and retail.
ReadSoft Managing Director, Simon Shorthose says, “Mark’s impressive sales record throughout his career will help ReadSoft build on the success we have already achieved in the UK. His vast experience in enterprise software solutions, especially at boardroom level, will be a major asset to the company.”
Mark Wilkinson commented: “ReadSoft is already demonstrating significant UK growth by delivering relevant software services that help automate the back office function, driving down business costs and improving efficiencies. I will look to expand existing business relationships and also grow new opportunities, increasing ReadSoft’s already impressive market share.”