CloudApps’, the company that delivers increased business performance by motivating employee behavioural change, today announced that Qlik, a leader in user-driven business intelligence (BI) has implemented the SuMo (Success Through Motivation) for Salesforce application and The SuMo Pulse managed service from CloudApps to embed behavioural change across its sales and marketing teams, and motivate employees to continuously improve lead qualification processes.
Qlik was looking for a solution to drive adherence to best practice lead qualification. Qlik has leveraged the highly flexible SuMo tool backed up with expert behavioural services to tap into individual motivations to drive the adoption of lead handling processes across the business and maximize the return on the large quantity of marketing leads that Qlik generates each year.
Joe Francis, VP, Global Operations & Strategy Management at Qlik, comments, “We have started to see improvement in performance across our key lead management metrics, evidence of the value CloudApps has delivered. SuMo has allowed us to cater to our employees individually and tap into what motivates them to perform at their best.”
“The company is starting to see the benefits of a thorough planning process through SuMo Pulse,” states Peter Grant, CEO, CloudApps. “Qlik is now in a position to better drive behaviours across a multi-cultural organisation, and get all members of the team fully aligned with core lead qualification processes.”