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28 January 2014

News - Market Force Information launches new platform

By SalesProEd @ 10:58 :: 1341 Views :: 0 Comments :: Article Rating
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Market Force Information, a worldwide leader in customer intelligence solutions, today announced the official launch and general availability of KnowledgeForce, a customer intelligence platform that empowers consumer-facing businesses to spend more time fixing problems and less time finding them.

The cloud computing-based platform enables businesses with multiple locations to quickly get a view of how each of their stores is operating by integrating their various streams of customer service measurement data and metrics, such as customer satisfaction surveys, mystery shopping audits, social media sentiments and call centre reports, as well as financial metrics and third-party data. It correlates and summarises the data, and presents it in an intuitive dashboard customised for every key role within the organisation, from CEO and the COO down to the individual store managers.

“Our large retail and restaurant clients were swimming in data, and they weren’t reaping its benefits because it was sealed off in different departments and computing systems,” said Janet Eden-Harris, CMO of Market Force. “KnowledgeForce was born of a need to give companies a single, financially accountable view of all their customer-related information.”

KnowledgeForce is available now, worldwide. For more information, visit

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