Marketo (NASDAQ: MKTO), provider of the leading cloud-based marketing software platform for building and sustaining engaging customer relationships, announced today that it has been named the winner in the marketing solutions category of CRM Magazine's CRM Market Leaders Awards for the third consecutive year.
In its explanation of why Marketo "takes the coveted category winner crown," the magazine referenced the company's "integration of social, email, mobile, and web channels" as well as its "effective integration with popular CRM solutions."
"It's always an honor to be recognized for our marketing thought leadership and product innovation," said Marketo VP Strategic Alliances Robin Bordoli. "This award validates our strength as the marketing platform of choice for customers across top CRM ecosystems, including Salesforce.com, Microsoft Dynamics, SAP and SugarCRM."
In 2013, Marketo also received the Salesforce AppExchange Customer Choice Award for Marketing for the fifth year running, in addition to being named a CRM Watchlist Winner for two consecutive years.