Atlas Products International, the award-winning provider of B2B multi-national ecommerce and ebusiness solutions, today announced the appointment of Michael Latimer as Vice President, Group Sales, effective immediately.
In his new role Michael will lead the sales, marketing and commercial functions in Atlas’ operations within EMEA and North America to help drive through further growth in all areas of the Atlas business.
Michael joins from Kewill, where he was Sales Director for the past three years leading multi-function sales teams with a focus on Kewill’s B2B business. Prior to Kewill he held senior management positions with GE/Three X, Cognito and Asplundh Australia.
Atlas CEO Allan Gray said: “I am delighted to welcome Michael to Atlas at what is an exciting time for our business. He has a wealth of hands-on sales, marketing and commercial experience and we are looking forward to Michael leading our teams from the front as we continue to build on our strong performance and growth.”
Atlas Vice President, Group Sales, Michael Latimer said: “Atlas has a well-earned reputation for innovation in its markets, underpinned by great products, people and customers. I am looking forward to working with their award-winning team to help Atlas meet and exceed its exciting growth targets.”