Kia is reporting record UK sales this year, with its current year-to-date sales figures already exceeding its best sales performance for a full year. Kia has sold 57,736 cars up until October 2012, eclipsing its record single-year performance set in 2010, when the brand sold 56,114 cars.
A total of 4,837 Kia cars were delivered in October, up 13.2 per cent on the same month in 2011, while its year-to-date sales are up 21.4 per cent on 2011's sales.
But as well as improved sales figures, Kia has also increased its overall share of the UK market. Its share for October was 3.2 per cent, while its year-to-date market share stands at 3.26 per cent, up from 2.82 per cent for the same time frame last year.
Kia's success is, in part, down to its up-to-date product range, which includes the newly released Cee’d, Cee’d SW and facelifted Sorento SUV models. Kia will continue to bring new products to market, with the new Kia Carens MPV
and a three-door version of the Cee’d due early in 2013.
Talking about Kia's sales success, the company's UK managing director, Michael Cole, said: “It's great to have passed our record 2010 total with two months of the year to go. Our recently revised product line-up is proving popular with customers and it's thanks to our excellent dealer network that, even without the scrappage incentive scheme that we had two years ago, we continue to increase our appeal among both private and business users.”